Privacy policy
Last updated: 21 July 2026
Introduction
This Privacy Policy describes how The Bright Lab (a brand of JAWSOME SA, Chemin du Vernay 14a, 1196 Gland, Switzerland) collects, uses, and protects your personal information when you visit or make a purchase from our website. In the United Arab Emirates, the store is operated by BRIGHT LAB - FZCO (License No. 56200, a Freezone Company), IFZA Business Park, Building A2, Dubai, United Arab Emirates.
We respect your privacy and are committed to protecting your personal data in accordance with applicable data protection laws, including the Swiss Federal Act on Data Protection (FADP) and, where applicable, the General Data Protection Regulation (GDPR).
Information We Collect
When you visit our website, we may collect the following types of information:
Personal Information
When you place an order or create an account, we may collect:
- Name
- Billing and shipping address
- Email address
- Phone number
- Payment details
- Order history
Device Information
We may automatically collect information about your device such as:
- IP address
- Browser type
- Time zone
- Cookies installed on your device
- Pages visited and browsing behavior
Usage Data
We may collect information about how you interact with our website, including:
- Referring websites
- Time spent on pages
- Click behavior
- Products viewed
Mobile App Data (if applicable)
If you use our connected whitening device and mobile application, we may collect:
- Teeth color measurements
- Treatment session data
- Usage patterns
- Optional survey data related to oral care habits
This information helps personalize the treatment experience and monitor progress over time.
How We Use Your Information
We use your personal information to:
- Process and fulfill orders
- Provide customer support
- Send order confirmations and shipping updates
- Improve our website and services
- Personalize your product experience
- Develop new products and services
- Send marketing communications (if you opt-in)
Sharing Your Information
We may share your personal information with trusted third parties that help us operate our business, including:
- E-commerce platform
- Payment processors
- Shipping and logistics providers
- Marketing and analytics services (such as Google Analytics)
These service providers only process your data to the extent necessary to perform their services.
We do not sell your personal data.
Cookies
Our website uses cookies to improve your browsing experience.
Cookies help us:
- Remember your preferences
- Analyze website traffic
- Improve website performance
- Provide relevant advertising
You can disable cookies through your browser settings.
Data Retention
We retain your personal information only for as long as necessary to:
- Fulfill orders
- Provide customer support
- Comply with legal obligations
- Improve our services
When data is no longer needed, it is securely deleted or anonymized.
Your Rights
Depending on your jurisdiction, you may have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing
- Withdraw consent for marketing communications
To exercise these rights, please contact us at info@jawsome.ch.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against:
- Unauthorized access
- Data loss
- Misuse
- Alteration
All sensitive information is transmitted using secure encryption technologies.
International Data Transfers
Your information may be transferred to and processed in countries outside your country of residence. In such cases, we ensure that appropriate safeguards are in place to protect your data.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements. The updated version will always be published on this page.
Contact Information
If you have questions about this Privacy Policy, you can contact us:
Brand owner:
JAWSOME SA
Chemin du Vernay 14a
1196 Gland
Switzerland
UAE operator:
BRIGHT LAB - FZCO
License No. 56200 (Freezone Company)
IFZA Business Park, Building A2
Dubai, United Arab Emirates
Email: info@jawsome.ch
Phone: +971 58 237 3559